Embrace the Event with our Public Guidelines

We have produced these Public Guidelines to provide details on how you can show your support but also ensure that you don’t infringe any exclusive rights of sponsors and partners.

Squiggly Bike Logo in Window

What can you do?

This mega event is much more than just a bike race,  it is an exciting time for communities and businesses across Scotland to come together to celebrate the 2023 UCI Cycling World Championships. Here are some examples of how you can get involved. Get creative!

  • The earlier you can get your plans in place, the more you stand to benefit, so get together and set up a local planning group.
  • Produce special cycling-themed products and packages or rename items on your menu.
  • Get creative, dress your towns, gardens, streets, business and windows in bunting, bikes and rainbows – the bigger, bright and bolder the better.
  • Make land art – those giant creations which appear along race routes and in host locations. Creating everything from huge murals to striking street art in fields, squares, parks and rooftops that celebrate your local community, and could be included on the international TV coverage.

2023 UCI Cycling Worlds Public Guidelines