Wahoo signs as Official Smart Training Technology Supplier
The global leader in smart training, Wahoo, provides training equipment and services for endurance athletes.
Today the organisers of the 2023 UCI Cycling World Championships announced Wahoo as the Official Smart Training Technology Supplier for the inaugural event, set to take place in Glasgow and across Scotland from 3-13 August 2023.
After coming on board as Official Supplier of the UCI Road World Championships in January 2021, Wahoo has now extended its involvement as the Smart Technology supplier for this first-of-its-kind cycling mega-event.
Throughout the Championships, Wahoo will support over 8,000 elite and amateur competitors from over 120 countries, with Wahoo KICKR smart trainers, KICKR BIKEs and KICKR ROLLRs across the various disciplines, within the warm-up and cool-down areas for the Time Trials and Team Time Trials for Road, Mountain Bike, and Track.
Wahoo will also continue their support of the UCI Solidarity Programme, which aims to develop cycling in UCI Continental Satellites and National Federations within a structured, sustainable, and progressive framework. As part of Wahoo’s mission to build the better athlete in all of us, Wahoo supports this initiative with their full ecosystem of training solutions. In addition, the highly respected Wahoo Sports Science team assists with training analysis protocols, including using Wahoo X’s Four-Dimensional Power® (4DP®) to assist with talent identification.
Trudy Lindblade, CEO of 2023 UCI Cycling World Championships:
"We’re excited to have Wahoo join us as our official smart training technology provider. Ensuring the athletes are provided with a world class experience is paramount to us, so we’re delighted that Wahoo, an industry leader in smart training technology, will be there to support them through the event. To have Wahoo extend their involvement beyond the UCI Road World Championships and to support the inaugural combined World Championships is testament to the depth of their investment in cycling."
“Cycling is one of the most physically demanding and technically challenging endurance sports in the world,” said Wahoo CEO Mike Saturnia. “By partnering with the UCI,we’re able to ensure that Wahoo’s market leading Smart Training products will deliver superior performance and advanced technology to more top level athletes. We are also proud to be part of the UCI Solidarity Programme supporting emerging cycling nations - this aligns so closely with our own values in building the better athlete in all of us.”
More than 8,000 amateur and Elite cyclists from over 120 countries are expected to take part across the 13 UCI World Championships, which includes: BMX Freestyle Flatland; BMX Freestyle Park; BMX Racing; Gran Fondo; Indoor Cycling; Mountain Bike Cross-country; Mountain Bike Downhill; Mountain Bike Cross-country Marathon; Para-cycling Road; Para-cycling Track; Road; Track; Trials.